Grow your followers, create authentic content, manage your social media & earn your first million!
The number of social media users worldwide in 2018 is 3.2 billion, up 13 percent year-on-year. By 2020 almost 5 billion people will be connected.
Social media has not only revolutionized the way that people communicate and stay in touch; it has completely transformed business, e-commerce and marketing practices as a whole.
Effective management, is the sure way to guarantee a corporation’s or individual’s success.
This coming conference serves as an opportunity to learn the latest trends and techniques. It is also an avenue for a rich discussion with today’s top influencers.
What is between you and your first million?
Join us on May 23, 2019!
Binibining Pilipinas Globe 2018 | Professional Volleyball Player | Host | Model
Founder | Blogger | Influencer
@gracehomemanila | #TastebyGraceHome | TheSpoiledMummy.com
Model | Actress
Singer | Songwriter | Actress | Host
TV News Anchor | Writer | SE Asia Correspondent
National Team Athlete | Brand Advocate | Vlogger
Corporate Executive | Vlogger | Model
TV and Events Host | Vlogger
Chief, Army Social Media Monitoring Center Civil Military Operations Regiment
Digital Marketing Specialist | Social Media Manager & Strategist | Publicist | Creative Content Writer | Brand Builder
Star Magic Talent | Model | Traveler
Founder | Community Director for Social Media, Digital content & Partnership
Let's Eat Pare®
DV Technologies Media Productions
Founder | Blogger | Top 50 Travel Bloggers in the World | Video Creator
Our Awesome Planet
Blogger | Digital Marketing Professional
Founder | CEO | Influencer
Project Vanity & In Her Element Skincare
Sportscaster | Host | Analyst
Commercial photographer & Director
Data Privacy and Security Advocate
Head of Digital Strategy
Executive Creative Director and founding partner
Business Development Manager
Digital Delivery & Innovation Leader | Consultant | Digital Strategy
Denkfabrik Digital (DDX)
9:00 am - 9:15 am
9:15 am - 9:30 am
Early 2018, when the Cambridge Analytica fiasco shook the online realm, netizens were once again reminded of the unparalleled phenomenon of social media. It has become more than just a buzzword, but a shift in the way people use and manipulate information--may it be for personal, business or political reasons. What make social media so powerful? Join us as we discuss how you can leverage from its ability to foster dynamic dialogues, build relationships and create stronger visibility at an accelerating pace.
9:30 am - 9:45 am
“83% of marketers say better data and metrics that allow for more transparency and authenticity will be the biggest trend to impact influencer marketing strategies over the next two years,” Marketing Week, a UK-based website for marketing professionals quips. How do you depict and humanize a brand? How does one generate authentic and engaging content? In this keynote, let’s tackle actionable ways on how to drive relatable and authentic content via emphatic messaging, strong customer touchpoints, customer-centric conversations and content transparency.
9:45 am - 10:15 am
The most enduring social media influencers are those who don’t only churn out post after post, but who also sustain a truly active community of followers. This means having a healthy degree of interaction that exudes a sense of belonging while also preserving your authenticity. Come and learn more about key factors leading to successful social media community management---from refining communication skills, branding, promoting inclusivity, tracking metrics, to developing one’s digital skills.
10:15 am - 10:45 am
10:45 am - 11:10 am
Listen to Captain Cabales as he shares how the army uses social media for the good of the country and how when used properly can improve and save lives. He will be sharing how they fight misinformation and negativity and how they inspire and influence Filipinos to care more and beyond themselves. To sacrifice a little for the benefit of our country and countrymen. Social media can be as a medium to share innovation, art, love, education, passion and many many more.
11:10 am - 11:30 am
About 44 online records are stolen per second each day. Even the biggest players like Linkedin and Facebook who have faced substantial data breaches in recent years, are not exempt from hacking, and other data-related risks. With hackers becoming more brazen, now more than ever it is crucial to be aware of all available methods you can take to secure your social media accounts and preserve your brand’s standing. Learn more about essential data privacy regulations, data breaches, data privacy enforcement and the steps to take to protect personal data in this summit. we shall also explore the rules around influencer marketing. What are the guidelines pertaining to disclosure, transparency, authenticity? Who is responsible for overseeing advertising practices? How do these guidelines impact one’s blog, post, video and audio content? Learn more about the processes and examine ways to avoid penalties.
11:30 am - 12:00 pm
How do you become the new face of your favorite brand? With the likes of Kylie Jenner and Selena Gomez who are paid at least $800,000 to a $1,000,000 per post, it is very interesting to understand the journey to social media domination of micro and celebrity influencers alike. Meet some of the country’s famous social media influencers and listen as they share their success stories in securing sponsorships and finding new business opportunities via social media.
12:00 pm - 12:15 pm
Create a YouTube strategy to help your brand stand out in today's evolving digital era. Use these concepts and examples to help you create great content, devise a holistic channel strategy, use paid and non-paid means to promote your videos and learn the tools to measure your results.
12:15 pm - 1:15 pm
1:15 pm - 1:30 pm
1:30 pm - 2:00 pm
How do you go from zero to hero? Is there a tried and true formula on how to become famous on the hottest social media platforms? Help us go through some useful techniques on how to grow one’s following. How do you tell a story? How can you make use of analytics to reach your target number? How do your posts represent you in the truest sense? How do you build authentic content and a stunning feed? #learntobefamous
2:00 pm - 2:15 pm
Instagram reports that at least 80% of its users follow a business, and 30% of Instagram users purchase products via the said platform. Live videos, being a powerful tool to sell and engage, is an understatement. Learn how to develop and strengthen brand awareness through one of the most effective content marketing strategies there is---video production. In this discussion, we will go from concept ideation, storyboard production, recording, editing, sharing and making use of data to increase community reach and social engagement.
2:15 pm - 2:30 pm
There are about 1.8 billion photos uploaded online, every single day. In an ocean of visual media, it takes a certain level of savvy to rise above the noise, and that’s exactly what you will get from social media influencers adept at telling their stories through crisp images. Watch our experts as they demonstrate how to successfully market one’s brand via a visual showcase of well-curated photographs. Learn about framing, positioning, producing hi-resolution shots, storytelling, captioning, using hashtags--all of which contribute to a solid brand in any social media platform.
2:30 pm - 3:00 pm
3:00 pm - 3:15 pm
3:15 pm - 3:30 pm
3:30 pm - 3:45 pm
How do you currently optimize your customer's experience? Do you just base it on comments or reviews? In order to optimize to for your users, imagine what they go through and what can be better, go out and experience it yourself, and then analyze the whole process. Doing this will give you more to think about and better insights on what should be fixed rather than just fixing what you think should be.
3:45 pm - 4:15 pm
Simply enjoying what you do or finding your passion won’t suffice in the competitive world of social media. Developing one’s passion, investing on it and building a commitment around it, is what makes you successful, asserts researchers Dweck and O’Keefe. Participate in the discussion as our guest influencers talk about concrete ways to strike a balance between knowing the market, industry demands, levels of online engagements, business challenges and pursuing one’s passion.
4:15 pm - 4:45 pm
Fashion was once considered exclusive domain for editors of famous glossies and the elite who can afford to snatch first row seats in fashion week. Fast forward to 2019, you can comfortably watch the same shows on your couch, in your pajamas, through IG TV. Wilberg of Digital Marketing Magazine says, “71% of people are “more likely to make an online purchase if the product or service has been recommended by others”. User generated content rises above all and converts leads to sales and this is highly true for fashion. Discover how social media has changed fashion and how the “see-now, buy-now model” has worked over the years for budding online entrepreneurs as well as big fashion brands.
4:45 pm - 5:00 pm
|Prominent logo on all marketing collateral including social media and official event website||Prominent logo on all marketing collateral including social media and official event website||Prominent logo on all marketing collateral including social media and official event website||Inclusion of logo in the official event website||Inclusion of logo in the official event website|
|Acknowledgement as Platinum Sponsor in pre-event and post-event press releases||Acknowledgement as Gold Sponsor in pre-event and post-event press releases||Acknowledgement as Silver Sponsor in pre-event and post-event press releases||Acknowledgement as Silver Sponsor in pre-event and post-event press releases||Provision for a table at the plenary hall|
|Product lockout||A Corporate Partner for Enderun's 2019 Conferences, average of 3 events per fiscal year||PHP 100,000 worth of Media exposure on major dailies and outlets (TV, newspaper and online platforms).||Provision for a booth space at the plenary hall||Networking opportunity with today's top influencers|
|An Institutional Partner for Enderun's 2019 Conferences, average of 3 events per fiscal year (June 2019 - May 2020) including the May 2019 Grow Social 2019 event||PHP 300,000 worth of Media exposure on major dailies and outlets (TV, newspaper and online platforms).||Provision for a premium booth space at the plenary hall||Networking opportunity with today's top influencers||One (1) complimentary ticket|
|PHP 500,000 worth of Media exposure on major dailies and outlets (TV, newspaper and online platforms).||Provision for a premium booth space at the plenary hall||Special presentation spot for 5 minutes at the main session||Four (4) complimentary tickets|
|Provision for a premium booth space at the plenary hall||Special presentation spot for 10 minutes at the main session||Networking opportunity with today's top influencers|
|Pre-arranged meet up with a selected speaker/influencer||Networking opportunity with today's top influencers||Six (6) complimentary tickets|
|Ten (10) complimentary tickets||Eight (8) complimentary tickets|
Conference Program Manager
856-5000 ext 580
email@example.com | firstname.lastname@example.org
Special Projects Manager
email@example.com | firstname.lastname@example.org